About us

Our mission is to protect the world's food supply

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THE PROBLEM WE'RE SOLVING

People can do without a lot of things. Except food

Agriculture keeps the world fed. It’s a sophisticated, high-stakes industry, yet many of the systems behind it weren’t designed for the realities of agricultural operations.

This makes it increasingly difficult for agribusinesses to manage the risk that threatens their ability to operate. Onside's purpose is to solve that.

Onside by the numbers

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Founded in 2015

In Christchurch, New Zealand

60 Onsiders

On a mission to protect the world’s food supply

AnnaDavidRosieGraemePhilippaOnside team memberMikeErin

6 countries

New Zealand, Australia, United States, United Kingdom, Mexico and Fiji

Globe showing the regions Onside operates in

4.6M

Check-ins

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90K

Hazards logged

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Onside app showing a logged hazard

25K

Properties mapped

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Onside's journey to here

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2015

Onside was founded by Ryan Higgs, Michael Falconer and Juliet Maclean

2021

Onside enters the Australian market and establishes a Melbourne team

2023

A major technology milestone, with a full-stack rebuild on a modern framework

2025

Momentum builds in North America, with rapid growth in the poultry industry

2026

Onside acquires Assura, bringing configurable workflows to the platform

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Our leadership team

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Ryan Higgs
Co-founder and CEO

Miléna Watkins
CFO

Paul Shelton
Head of Revenue

Courtney van Beek
Head of Product

Britt Mauran
Head of Marketing

Hamish Howard
VP, Customer

Ashleigh Gribben
Head of Talent

Zach Hitchcock
Head of Technology

Guy Davidson
VP, Global Markets

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Our board

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Steve Howse
Chairman

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Fallon Savery
Director

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Nick Fogarty
Director

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Mark Tisdel
Director

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Ryan Higgs
Co-founder and CEO

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Backed by global investors and recognised for innovation in agriculture

Join the team

Be part of our high performance team on a mission to protect the world's food supply